Published on 30 January 2006

According to Andrew Denton, sales and marketing director at CHP Consulting: "Our new website reflects the new brand look of CHP. We are currently refreshing all our marketing collateral and the website is the latest embodiment. Our growth in recent years has been dramatic and we have created an image which looks good in our three key markets – the UK , the USA and Australia . We have ambitious plans for the future and we needed a new look to take us forward."

Visitors to www.chp.co.uk can find out all about ALFA Systems 4.0, CHP's end-to-end solution. The website also outlines how ALFA can be used to deliver industry-specific solutions for asset management, consumer finance, contract hire, equipment finance, structured finance and vendor finance. Updated information is available on CHP, its list of clients and partners. Useful information can be sourced on articles, white papers, case studies, forthcoming conferences and latest news. There are also details on CHP's sponsorship activities.

The new website adheres to W3C web standards and usability guidelines. This design approach is also applied by CHP to all its web-based interfaces to ALFA. Advantages include fast loading pages, increased productivity and the ease with which a new look and feel can be created to reflect brand identity.